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Sustainable Exhibition Stands
18m x 12m
Design & Build
NEC, Birmingham
Transforming the Everyday
When Siemens needed a show-stopping presence at CEF Live, they turned to GH Display to bring their diverse offerings to life with clarity, purpose, and precision. The resulting custom exhibition stand was a bold expression of progress, sustainability, and smart engineering, much like Siemens itself. This was not just a stand; it was a fully immersive branded environment, engineered for both functionality and flow.
Design & Build Highlights
At the heart of the space, a curved graphic wall featured Siemens’ brand mission: “Technology to transform the everyday for everyone.” This space anchored the entire footprint and became a focal point for messaging, showcasing renewable energy graphics, digital overlays, and interactive media zones. Two distinctive gable-roof “house pods” flanked the stand, a clever reference to domestic electrical installation, aligning with CEF’s core audience. Each pod featured built-in product displays, demo spaces, and brand-specific information, blending form with function.
The stand included a combination of:
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Open-plan meeting areas for casual business discussions
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Private seating alcoves framed with sustainable timber slats and live planting
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AV-enabled walls with digital loops and financial tools (Siemens Financial Services)
Every touchpoint was created to feel inviting yet informative, bridging the gap between technical product showcase and human connection.
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Modular, Sustainable & Smart
This stand incorporated GH Display’s eco-friendly design principles:
- Reusable modular walling systems
- Sustainable floor finishes and recycled reused raised flooring system
- Printed graphics on recycled media
- Bio-fuel (HVO) and electric powered transportation
- Solar panel powered print and production
Designed to be reconfigurable for future events, the structure is as practical as it is striking.
The Outcome
This space felt like an extension of our brand — professional, clear, sustainable, and built for real conversations.
The Siemens stand drew high engagement throughout the event, with visitors naturally exploring product stations, relaxing in breakout spaces, and engaging with expert staff. It proved that a stand can be technically rich, welcoming and environmentally kind.