15m x 7m
Hybrid exhibition stand
Birmingham, England
Siemens had secured a 15m x 7m island floor space at MACH and there stand was to have a variety of zones. The stand space was an unusual shape with one half of stand being half the width of the other end of the stand. The exhibition stand was to have several demonstration work spaces, a walk-in lockable store room and large machine. Video totems were to be positioned and several wall mounted monitors were also required.
The approved design had the trademark Siemens clean and sleek feel and we made the most of the narrower end of the stand to create a comfortable meeting space with white leather sofas.
The show saw a busy return of visitors and exhibitors to MACH and the Siemens stand was flawless.
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