4m x 4m
Design & Build
International Confex, Excel, London
GH Display at International Confex
GH Display showcased its commitment to sustainable exhibition solutions with a bespoke stand at International Confex, one of the UK’s leading events for the exhibition and events industry. The stand was designed not only to attract attention on a busy show floor, but also to demonstrate how sustainability and high-impact design can work seamlessly together.
The objective
The goal for International Confex was clear:
- Showcase GH Display’s sustainable capabilities in stand design and build
- Create a visually striking presence to stand out in a competitive exhibition hall
- Engage visitors through interactive elements and meaningful conversations
- Reinforce brand values around innovation, sustainability, and quality craftsmanship
The challenge
Operating within a crowded exhibition environment, the stand needed to:
- Capture attention from multiple sightlines across the hall
- Communicate sustainability without compromising on design impact
- Provide an inviting and functional space for demonstrations and conversations
- Be constructed using eco-conscious materials and processes
The solution
🌿 Sustainable design approach
GH Display designed a stand that embodied sustainability at every stage:
- Use of recyclable and reusable materials, including structural elements and graphics
- Integration of natural textures and biophilic design, with forest imagery and organic patterns
- Modular components designed for reuse across future exhibitions, reducing waste
🎯 Eye-catching structure
The stand featured a bold, open structure that maximised visibility:
- A central tower with large-format branding ensured visibility from across the venue
- Overhead circular hanging banners reinforced messaging: “Sustainable Exhibition Stands”
- Clean white framing combined with green graphics created a strong, fresh visual identity
💡 Interactive technology
To enhance engagement, the stand incorporated:
- A digital touchscreen kiosk for interactive content and demonstrations
- Integrated screens showcasing GH Display’s projects and sustainability messaging
- A hands-on sample display area, allowing visitors to explore materials and finishes
🤝 Welcoming engagement space
The layout was designed to encourage natural interaction:
- Open access from multiple sides to invite foot traffic
- A central reception desk for initial engagement
- Clearly defined zones for conversations, demos, and product exploration
The result
The GH Display stand successfully delivered on all objectives:
- High footfall and engagement throughout the event
- Strong interest in sustainable stand solutions from attendees
- Positive feedback on both design aesthetic and environmental messaging
- Reinforced GH Display’s position as a leader in sustainable exhibition design
- Sustainability was shown as a core design feature, not a limitation
- Combining bold structure with natural visuals created strong visual impact
- Interactive elements significantly enhanced visitor engagement and dwell time
- Modular, reusable builds are essential for eco-friendly exhibiting
The International Confex stand demonstrated how GH Display continues to push boundaries in sustainable exhibition design. By combining innovative materials, thoughtful design, and engaging technology, the team delivered a stand that not only looked exceptional but also aligned with the future of the events industry.
Looking for a Bespoke Exhibition Stand?
GH Display specialise in exhibition stand design and build for events in both the UK, Europe and Worldwide. If you’re looking to elevate your next exhibition presence, our team can help bring your vision to life.
Contact us today to discuss your requirements.