Whether you go to one event a year or attend several, an exhibition is an expensive commitment to make which is why you'll want to make each trade show you visit worth it. Create an impact with bespoke designs, custom-built stands and branded graphics. Here are some great exhibition stands design ideas to help you stand out at your next event.
Be bold with branding
Trade shows are the place to show off so there's no need to attend if you're not going to be bold with your branding. Most exhibition areas are dense with competitors so there's even more need to stand out. Use bright, rich colours or outline your company name, logo or commercial messaging. Present this on roller banners, fabric stand or custom displays.
You'll want to have a stand that truly stands out from the crowd. To ensure this happens, you'll need to have bespoke designs that reflect your company's ethos and commercial purpose. Stay unique and tailor each element of your stand to your needs and branding.
Aurelia Gloves exhibition stand used a set colour scheme across their shelving units, counter and fringe stand. These complemented their branding and set an overall collective tone with an eye-catching design.
Be clever with lighting
Whether you want to use lighting to add depth to your stand or to create a sense of theatrical performance; there are many options. The right lighting rig can direct focus to hone in on certain elements on your exhibition display. Lightbox displays are a fantastic way to illuminate your branding and catch the eye of the people who walk on by. From highlighting wall art to adding vibrant visuals with clever backlighting or light boxes; these systems can be used in all lighting conditions - it doesn't need to be dark for them to be effective.
We worked with Gentlemen Tonic to create them a sophisticated exhibition stand for their Professional Beauty 2019 exhibit. We used clever stands, shelving and brand details to construct a bespoke design that suited their needs. Its show-stopping piece was the jaw-dropping fabric graphic that used a lightbox to highlight its details. We also used LED-backlit displays to highlight their latest products.